Addis Ababa · Ethiopia · Since 2017

RAS
DASHEN

Where vision meets altitude

“We are not here to follow trends. We are here to set the creative altitude. We don't just produce ads. We craft legacies.”

We craft films and campaigns that carry Ethiopian stories to the world — with imagination, precision and purpose.

Explore the work

Trusted by Ethiopia’s leading organisations

Anbesa Bank Awash Bank Berhan Bank CropConex Ethio Telecom Google Kibret Insurance Marvel Consulting Sol Shalom Telebirr Tracon Real Estate ZayRide

Capabilities matrix

WHAT WE
MASTER.

Creative thinking at every elevation — from the first brief to the final frame.

01

TV COMMERCIALS

High-impact commercials from concept and scripting through production, post and broadcast delivery.

02

DOCUMENTARIES

Authentic, carefully crafted stories exploring Ethiopia’s people, culture and changing world.

03

MUSIC VIDEOS

Distinctive visual worlds brought to life with cinema cameras, lighting and aerial production.

04

TV SERIES

End-to-end episodic production, from development and filming to finishing and delivery.

Selected work · 9 productions

THE
EVIDENCE.

A selection of stories and campaigns made to travel further.

TVC · Ras Dashen Multimedia

Featured Production 01

TVC · Ras Dashen Multimedia

Featured Production 02

TVC · Ras Dashen Multimedia

Featured Production 03

TVC · Ras Dashen Multimedia

Featured Production 04

TVC · Ras Dashen Multimedia

Featured Production 05

TVC · Ras Dashen Multimedia

Featured Production 06

Arefa — Culture — Ras Dashen Multimedia

Documentary · Ras Dashen Multimedia

Arefa — Culture

Awash Bank Inspire — Awash Bank

Commercial · Awash Bank

Awash Bank Inspire

Addis Life — Ras Dashen Multimedia

Lifestyle · Ras Dashen Multimedia

Addis Life

Ethiopian Airlines Legacy — Ethiopian Airlines

Corporate · Ethiopian Airlines

Ethiopian Airlines Legacy

Lalibela Echoes — Documentary

Documentary · Documentary

Lalibela Echoes

St. George Prestige — St. George

Commercial · St. George

St. George Prestige

Executive direction

THE
ARCHITECTS.

CEO

Missale Solomon

Creative direction and production leadership.

COO

Biniyam Messay

Production operations and on-set coordination.

CTO

Daniel Getahun

Leads technology strategy and technical innovation across production workflows.

The vision

FUTURE
FOCUS.

To be East Africa’s premier multimedia company, sharing the beauty, culture and people of our nation with the world.

The mission

CREATIVE
MANDATE.

We make innovative, captivating work with the quality, creativity and professionalism every story deserves.

Your next story starts here

START THE
ASCENT.

Ready for a cinematic intervention? Let’s talk.

CONTACT THE STUDIO

Featured production